Notts County are delighted to announce their brand-new Family Stand initiative, Book Swap, which will be launching at this weekend's home match against Cheltenham Town.
The club have teamed up with the National Literacy Trust Hub in Nottingham and the world’s number one publisher, Penguin Random House, to help improve the reading and writing skills of youngsters in the city.
Young fans in the Family Stand at all 3pm kick-offs will be able to take one of 400 brand-new books, donated by Penguin Random House, home to read before returning it at the next game.
The books will be available from 1.30pm, with quiet areas reserved for reading in a peaceful environment.
Siena Parker, Head of Creative Responsibility at Penguin Random House, said: “Books and reading are fundamental to what we do and we are excited to share this passion with families across Nottingham.”
Emily Landsborough, manager of Nottingham’s National Literacy Trust Hub, is equally excited to kick the scheme off.
She added: “We’re delighted to team up with Notts County and Penguin Random House to bring young football fans this brilliant book swap.
“We know sport can be a powerful hook to engage children in reading for enjoyment and hope this initiative will inspire more families to share stories and visit their local library together.”
For more information on the book swap, email firstname.lastname@example.org.