Notts County are delighted to announce their partnership with Bartercard, the world's largest barter trading exchange.
Bartercard, who attract new customers and increase sales for its SME members, will have a very visible presence around Meadow Lane during the 2017-18 campaign after taking a number of commercial opportunities with the club.
They have sponsored the Jimmy Sirrel Stand, Notts' match shorts and the Meadow Lane dug-outs, becoming one of the club's principal partners.
And Notts' commercial director Amanda Fletcher is delighted to have the company on board.
She said: "It's brilliant to be associated with Bartercard, a leading organisation in their field.
"Their signage around the stadium looks superb and their brand presence has contributed to Meadow Lane's fresh new feel ahead of our first home match this weekend.
"We look forward to developing our relationship with Bartercard and helping them make the most of this partnership."
Chris Kirby, Bartercard's brokerage director for York and the north, added: "We are delighted to be working with one of football's historic names and are looking forward to a season that promises so much for this great club.
"I have been very impressed with the positivity around the club in recent times so when the opportunity arose to get involved we jumped at the chance."
Click here to learn more about Bartercard.